Tuesday, March 6, 2012

Viral Videos


The most recent and rising generations have become increasing more wired and tuned in to the internet. As such video sharing through YouTube and other sites is extremely popular. Individuals are using this channel to upload personal videos to share with friends and others. Some people have even become famous singers and stars through their popular videos.

Individuals are not the only ones seeking recognition through this internet channel. YouTube is becoming a common resource for any company, business, or organization to take advantage of. Besides the production cost of a short clip or commercial, posting a video on the internet is basically free advertising. Companies upload and post these videos with the hope that others will see it, like it, and share it with their friends. This is the social media form of word of mouth advertising. As the video becomes more popular, it is viewed and shared more and it goes “viral.” While most have several thousand or even hundreds of thousands of views, a really effective clip is one that has millions of viewers and is shared that many times on Facebook.  

The following is a clip that has gone viral. Two students from Utah State University decided to answer the question “Why Men and Women Can't be Friends?” With over 6 million views, this video truly went viral. But with today’s technology and sharing capabilities, any video has the potential to do so.


4 comments:

  1. Love this video! So funny, and CRAZY how it went Viral so fast! Good post Brynnly, I always enjoy reading your work.

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  2. I like how most the men said no and the women said yes. Skewed reality. Poor boys.

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  3. It's always interesting to think of the videos that have gone viral and what causes them to do so. Essentially, no one plans on a video going viral...it just happens. This was a nice explanation of viral videos. Thanks! Enjoyed the read.

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  4. I love this video. This would never have seen the light of day without social media. Cool to think about. Thanks for the post.

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